MAPIC AWARDS 2024 CATEGORIES
Whatever your retail or real estate project, there is a MAPIC Awards category that is right for you!
RETAIL BRAND OF THE YEAR
This award boosts and recognises established retail brands for their exceptional performances over the past 12 months. This category will consider the increase in global sales and the development of new physical locations.
This category is open to retailers from all sectors.
FOOD & BEVERAGE BRAND OF THE YEAR
This award boosts and recognises established restaurant chains and food & beverage brands for their exceptional performances over the past 12 months. This category will consider the increase in global sales and the development of new units.
This category is open to restaurant chains and brands.
LEISURE BRAND OF THE YEAR
This category rewards established leisure brands and concepts for their originality and exceptional performances over the past 12 months. This category will consider the increase in global sales and the development of new number of units.
This category is open to leisure operators and to developers/ property managers willing to apply for a leisure concept operated at one of their sites.
BEST NEW RETAIL BRAND
This award boosts and recognises new retail brands launched within the past 3 years, for the originality of their concept (product, marketing campaign, innovation, shop fit-out, etc.), their achievements, entrepreneurial spirit and long-term development plans.
This category is open to new retail brands from all sectors that were launched between January 2022 and May 2024.
BEST IN-STORE EXPERIENCE
Reimagining the role of physical stores to enhance the customer experience: this category celebrates retailers having adopted the best in-store strategy to offer a unique experience to their community of clients.
This
category is open to retailers from all sectors for initiatives launched between January 2022 and May 2024.
BEST SUSTAINABLE INITIATIVE BY A RETAIL BRAND
This category looks at the way established retailers are reinventing and working towards a more sustainable future – including cutting carbon emissions, recycling, upcycling, responsible manufacturing – and how effective these initiatives really are.
This category is open to retailers from all sectors for initiatives launched between January 2022 and May 2024.
BEST SUSTAINABLE INITIATIVE BY A PROPERTY PLAYER
This category looks at the way property players are working towards a more sustainable future – including cutting carbon emissions, recycling, upcycling, responsible manufacturing – and how effective these initiatives really are.
This category is open to property players from all sectors for initiatives launched between January 2022 and May 2024.
BEST REFURBISHMENT PROJECT
This category rewards
the most successful refurbishment and expansion
of a shopping centre, a retail park, outlet centre or all other retail sites: improvement and enhancement of existing building, transformation for new uses achieving a new economic utilisation of the asset.
The Jury will consider new builds and specific redevelopment circumstances and will look at the integration of the project within its environment, its contribution to the local community, its attractiveness for city shoppers, its retail mix and the cooperation between the local authority, the developer and the community.
This category is open to developers, local authorities and architects with projects opened between January 2022 and May 2024.
BEST FOOD HALL & FOOD COURT
This category rewards the most original Food Hall or Food Court launched during the past 3 years. The judges will reward the originality of the concept considering the wide variety of food, the local and artisanal initiatives, the interior design and environment, the integration of new technologies and sustainable initiatives.
This category is open to property players, public authorities or consultancy firms with projects opened between January 2022 and May 2024.
BEST NEW DEVELOPMENT PROJECT
This category is celebrating new projects arriving in retail real estate market, including assets such as shopping centres, outlets, retail parks and all other retail sites. The Jury will take a close look at projects showing innovation through new technologies, environmental and local impact of the project, retail mix and architectural features that all together aim to increase footfall, customer satisfaction, average spending and offer a unique experience in a new shopping destination.
This category is open to developers, local authorities and architects with projects opened between January 2022 and May 2024.
BEST URBAN REGENERATION PROJECT
This category rewards the most successful regeneration of an urban area where Retail has played a significant role. Judges will look at the integration of the project in its environment, its contribution to the local community, its attractiveness for city shoppers, its retail mix and the cooperation between the local authority, the developer and the community.
This category is open to developers, local authorities and architects with projects opened between January 2022 and May 2024.
BEST RETAIL INNOVATION & AI PROJECT
This award celebrates the most innovative projects featuring the integration of AI and impacting every aspect of retail, from supply chains to the in-store experience.
Judges will be looking at those concrete use cases of AI implementation solutions that will enhance the shopping experience and reinforce the efficiency of the retailer or shopping centre in terms of sales, footfall, customer loyalty and growth opportunities.
This category is open to service providers, retailers and developers with project launched within the past three years.
BEST STORE DESIGN BY FRENCH DESIGNERS
In partnership with Institut Français du Design.
This category celebrates retail concept stores on the leading edge of innovative design.
The selection process is managed by our partner.
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